Aventura & Sunny Isles Beach Luxury Real Estate

Is it a trick or is it a treat?
When a Realtor uses marketing techniques in order to sell a home in a buyer’s market ?

The difference: When a home isn’t getting the activity it should it’s time to do something about it, you can’t just say ”it’s the market”.

There’s a multitude of ideas however the property and the Seller can dictate which course of action the professional realtor takes. Creative advertising and attractive direct mailings to ”could be” buyer’s for that property are good, but may not be enough.

Enter, the ”deal” philosophy: Market the deal and not the real estate... with that in mind you need to appeal to the buyer. The Buyer has only one thought in mind…what’s in it for me. Example: The Seller agrees to reduce the price by $10,000, does that really motivate the buyer? Not necessarily, the buyer probably thinks it’s not enough.

Introduce the ”treat”, Offer the buyer $10,000 cash at closing towards his home improvements (kitchen) or his new plasma TV (this sounds a lot better than offering him the money towards his closing costs. Obviously the buyer could do whatever they want with the dollars, the purpose of the ”treat” is to sell the property.

Why is this so much better for the Buyer than the reduction off the price? A $10,000 price reduction saves the buyer approximately $63 monthly (calculations based on a 30 year, 6.5% loan) at that rate it will take well over 10 years to realize the $10,000 cash had the opportunity been made available at closing. Keep in mind there are many alternative ”treats” and each transaction may have situations attached.

Remember, buyer’s market… appeal to buyer, and always use an experienced, professional realtor.

With inventories increasing and mortgage rates remaining attractively low, opportunities are now available.

If you’re content in your present home (the one I hope sold you) perhaps you have a friend or relative that is in need of my services, please pass this on.

It’s the right time to call us and come look and see what’s available. No obligations, however, loyalty is always appreciated.

If you’re not quite sure if you can comfortably afford the change you’re hoping for allow us to answer your questions and concerns and assist you in the qualifying procedure necessary to determine your next move.

You need to start some time and some where… why not make that now and with me.

See why I’m as good as they say.

Remember, in real estate…It doesn’t cost any more to work with the best!

When 1 company has a vested interest in your real estate, your financing, your inspections, your title work, your move, your renovations, your banking, your insurance… is that really in ”your” best interest?

Having been around for over 25 years, we never believed in ”double dipping” (participating financially in more than one area) At Koslovsky Realty, our policy is providing the best service for our client… we assist our clients in all aspects related to the real estate transaction, however, always recommending an assortment of vendors. Keeping in mind the ”convenience factor” of having the contacts close at hand, without having our hand out. You have choices and Koslovsky agents believe that you should be educated in order to make the choice good for you!